Have you ever stopped to think about why you are attracted to a certain colour or colour pallet when you choose your clothes or paint colours and furnishings for your home?
Personally, I am always attracted to the turquoise / teal and peacock colors – they are always the first to catch my eye. Don’t bring a shred of anything yellow near me (except for maybe a bunch of wild sunflowers!)
Colours have the power to evoke emotions, change our moods and elicit psychological responses – something that we can harness to use to our advantage as we navigate through the craziness that has become the world lately.
“Colors, like features, follow the changes of the emotions,” the artist Pablo Picasso once remarked.
While individual perceptions of colour are of course subjective, there are some colour effects that have universal meaning.
Colours in the red area of the colour spectrum are known as warm colours and include red, orange, and yellow. These warm hues evoke emotions ranging from feelings of warmth and comfort to feelings of rejuvenation.
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Orange is the colour of stimulation and enthusiasm. Orange is a nice mix of red’s passion and yellow’s joy. Research has found that orange increases oxygen supply to the brain, produces an energizing effect, and stimulates brain activity.
Eyestrain from too much screen time?
Colours on the blue side of the spectrum are known as cool colors and include blue, purple, and green. These colors are often described as calm, but can also call to mind feelings of sadness or indifference.
If you have Zoomed yourself out over the last few months with having to working from home, try switching up the colors of the objects around your desk to shades of green and even your home screen wallpaper to a green theme. The color green is restful for the eyes and produces the least amount of eyestrain.
In marketing and branding psychology, black is associated with boldness, formality, mystery, strength, luxuriousness, and seriousness.
To apply the use of black, Fueng Shui has some tips to help you harmonize your space. Black is associated with the water element and evokes power, mystery and clam, and used sparingly black has a grounding effect on your environment.
In feng shui, a way of harmonizing your home, office, and other environments, each color represents a feng shui element. Black is associated with the water element and envokes power, mystery, and calm.
- Consider a black door for doors that face north, east, or southeast.
- Choose black for your kids’ room to bring calm and creativity.
- If you have a home office in the north part of your house, paint one wall black.
- Paint the floor black in a room in the north part of your space.
- Try black and white in your laundry room or kitchen.
- Try placing black accessories like knick-knacks, frames, or vases around your home
White is considered a powerful color in feng shui as the element it expresses is metal. Wood and glass accents go really well with white, as do bits of black to balance it out. White is also great for kitchens, living rooms, bathrooms, and bedrooms and white flowers in white pots are an economical way to incorporate white into your environment, to help you envoke an atmosphere of quietness and concentration.
I’m sure you agree that colour is important to us all physically and mentally, we have evolved to be able to see a wide spectrum of colors.
I have just touched on a few colors with you today, but please check out this amazing article by Danielle Garber of Be More You Online where she gives us over 176 different names for colors and an ultimate brand color bible!